Company Web Page
Lesson Plan
Grading Rubric for Portfolio
Web Page Evaluation Criteria Rubric
As young entrepreneurs, students will create an international business whose products will be housed and sold entirely online. Each student will choose a different country to bring diversity to the class project. Students will first investigate products that would reflect the culture of their chosen country. Students will need to come up with a company name and a URL (web address). For example "Olives are Us" could be used as a company name and the URL could be olivesareus.com. Next, you will plan the look of your business, giving it the international theme of your chosen country. You will then create a one page Web layout with links to the items’ descriptions and pictures. Also, make sure you print a copy of the grading rubric for your portfolio and have your teacher mark your grades as you complete each rubric component. Last, teachers and students will evaluate the quality and effectiveness of their web site using a web page evaluation criteria rubric.
Not all the components of the web page are on the video. After viewing the video make sure you navigate through this web page to ensure that all of the components are included in the finished product. The grading and evaluation rubric will be a guide in this lesson.
While Microsoft Word is not good web design software, it is a very easy
program to use when making a web page. The text on the web
page should include information about your company and should reflect the cultural theme of your country.
Include all the following:
- Your company name as the title of the web page
- A background with a texture
- Graphics
- Hyperlinks to three additional pages that will showcase your products
Creating a simple web page in Microsoft Word
- At the new document dialog box, select web page.
- Key in your company name, address, telephone number, and web address.
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Save your web page
- File > Save and navigate to a folder that will house all the pages and graphics that will be used in this lesson. Make sure that save everything to that one folder or the page will not be displayed correctly when opened in a browser window.
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Insert a horizontal line
- Insert a horizontal line by completing the following steps:
- Position the insertion point (your curser) on the blank line under the company
address.
- Click Format and then Borders and Shading.
- At the Borders and Shading dialog box, click the Horizontal Line
button that displays at the bottom of the dialog box.
- At the Horizontal Line dialog box, double click the line you wish
to use to insert it on your page.
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Inserting text
Click the enter key twice to move your cursor two lines below the horizontal rule. Type in some fictitious information about the international business, including information on the cultural significance that the products sold have to the country. The text should be three to four sentences and should be an advertisement on why this international business has the best products on the market.
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Apply a theme
- Apply a theme by completing the following steps:
- Click Format and then Theme.
- Scroll through the list of themes in the "Choose a Theme" list box
and choose a theme that will enhance your page.
- Click OK to close the dialog box.
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Add scrolling text
- You
can add scrolling text to bring attention to upcoming events that you want potential
customers to see upon entering your site. (This feature does not always work
very well in Microsoft Word. You would only want to use this feature to advertise
an upcoming sale or event because this can be very annoying to visitors to
your site.)
- To add scrolling text to your page, complete the following steps:
- Display the Web Tools toolbar by clicking View, pointing to Toolbars,
and then clicking Web Tools.
- Position the insertion point where you want the scrolling text to
appear and then click the Center button on the Formatting toolbar.
- Click the Scrolling Text button on the Web Tools toolbar (the last
button choice).
- At the Scrolling Text dialog box, key in the
information you want to scroll across your page.
- Choose a background color for the scrolling text by clicking the down-pointing
triangle at the right side of the Background color text box and then click
the color you want to use from the drop-down list.
- Click OK to close the Scrolling Text dialog box.
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Adding sound
- You can also add sound to your page. (This also can be annoying to your potential
customers, so use this feature with care. Remember, you are trying to create
a professional atmosphere that lets potential customers know that your business
is of the highest quality.)
- To add a sound clip to the Web page, follow the
steps below:
- Open the Web Tools toolbar (View > Toolbars > Web Tools).
- Click the Sound button on the Web Tools toolbar.
- At the Background Sound dialog box, click the Browse button.
- At the File Open dialog box (with the Media folder displayed), double
click a sound clip that would go with you web theme.
- At the Background Sound dialog box, click the down-pointing triangle
at the right side of the Loop text box, and then click Infinite from the drop-down
list.
- Click OK to close the Background Sound dialog box.
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Three product categories
- Place your cursor below the paragraph and click the center alignment option on the formatting toolbar.
- Type in the first category title then press the enter key twice to place.
- Type in the second category title and press the enter key two more times.
- Type in the third category title.
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Name, copyright, and e-mail information
Click the enter key several times to navigate to the bottom of the page. Key in your name, copyright and a webmaster e-mail address.
Select the e-mail address by holding down the left mouse and dragging over the text and cut it from the page (Edit > Cut). Word needs to know that the text is an e-mail address.
- Select Insert > Hyperlink.
- At the insert hyperlink dialog box select e-mail.
- With the cursor in the E-mail address text box, hold down the Ctrl button and click the letter V to paste the e-mail into the address box.
- Click OK to close the insert hyperlink dialog box. Your e-mail address should appear as a hyperlink on the page.
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Three additional pages
- Create three additional pages that will showcase your
products. On each of these three pages, any other company's graphics or clipart can be used to represent the international products of your business. The products should coincide with the category.
- Follow the directions above to create three additional pages.
- Apply the theme used on the front page so that your web site has the same look.
- Save each page with a different name with no spaces by selecting File > Save as a web page. You may use underscores in web address. (Example: olives, gourmet_olives, stuffed_olives)
- You will need to list your product prices with both USD (United States Dollar) currency and
the currency of the country your International Business represents.
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Inserting a table
- Open one of the three additional pages.
- Type the category title at the top of the page.
- Press the enter key twice to move the cursor two lines below the title.
- Click the center alignment button on the formatting toolbar. This will align the table to the center of the page.
- On the standard toolbar click Table > Insert > Table.
- At the insert table dialog box key in 3 for the number of columns and 6 for the number of rows.
- The products will be showcased in the table along with its description and price. Clipart or graphics from web pages can be used. There will be six products on each page, a total of 18 products in all.
- Insert product pictures in the first and forth row.
- Type the item descriptions in the second and fifth row.
- Type the price of the item in the third and sixth row. Two prices should be shown, one the currency of country the business represents and the second, US currency. The Full Universal Currency
Converter is a quick way to convert currency.
- The finished product should look similar to the table below:
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Removing hyperlinks from pictures
When using pictures from the Internet you might encounter embedded hyperlinks. If the picture looks like the one below, the hyperlinks need to removed from the picture.
If they are not removed, they will become active when viewing the page in a browser. To remove embedded hyperlinks:
- Click on the picture to select it.
- Click Insert > Hyperlink.
- At the insert hyperlink dialog box, click remove hyperlink.
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Applying color to the table
The table doesn't look professional because of the white background that came with the pictures. It is easy to remove the white with a graphics program like Paint Shop Pro or Macromedia Fireworks by selecting the white pixels with the magic wand, then hitting the delete key. Assuming that no program is available, changing the background of the table can make it look more professional.
To change the background color:
- Click in the cell that contains the picture.
- Open the table toolbar (View > Toolbars > Table).
- Click the shade color drop down to select the color that matches the background color of your picture.
- The cell will change to the color selected.
- Continue to add color to the other cells as needed.
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Inserting hyperlinks to the three additional pages
Create a hyperlink from the main page to the three additional pages
- Select the text by holding down the left mouse and dragging over
the text.
- Click the Insert hyperlink button
on
the Standard toolbar or click insert, then choose hyperlink.
- At the Insert Hyperlink dialog box, click the browse for option and navigate to the folder used for this lesson.
- Click on the page you want to link to.
- Click OK to close the edit hypertext link dialog box.
- Hyperlink the other two pages to the main page.
- To preview your document and test your link, click File then chose Web
Page Preview. Your Web page will now be displayed in a browser as it would appear on the web. Test you hyperlinks by clicking on the text to see if it takes you to the pages you selected.
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Add a hypertext link on the three additional pages
- Open the three additional pages and type the word home under the table.
- Create a hyperlink back to the main page.
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Web page rubric
