Lesson Plan
Lessons Created by Patricia Janann Nicholson
Copyright 2003
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You have decided to add a survey on your website
to get customer's input that will be used to provide better service
delivery and information on how they heard about your company. Your
company has already created the pages that display your products, but
now you will need to create an online order form so that potential customers
will be able to purchase products with a click of their mouse. You will
need to add a button on your home page that will open the order form
page, as well as a link to the survey page that will open in a new window.
The last part of the project will include making a power point presentation
that will be an advertisement of your products. You will also include
another button on your home page that will open the power point presentation
on the web. Since this is an advertisement piece, make sure you include
information on why your products are the best on the market. Include
why your product is better than your competitors and include information
on environmental and social issues related to the manufacturing of your
products. An example of an environmental piece is the Bryers Ice Cream
commercial where they advertise they only use natural products in their
ice cream where their competitors include synthetic ingredients. The
social component could include topics like "our company's environment
is like one large family." Make sure you include both the social
and environmental issues in your presentation.
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